ADSENSE TIPS

The One Simple Trick That Can Double Your Adsense
Revenue

I've been working with Google's Adsense program for a while now. If you're not
already in the program, why not take a look at it now at
https://www.google.com/adsense. I really like Adsense. It makes me money
and it's easy to work with. Just some simple copy & paste into your webpage
and you're done. Right?
Wrong! You can do it that way if you want. Who knows? Maybe you'll get lucky
and get a lot of clicks. But if you're really serious about making a lot of money
with the program, you're going to have to tweak it a little.
I've invested quite a bit of time experimenting with the program. When I first
signed up, I got some clicks and made a tiny bit of money. That wasn't good
enough. I knew there must be a way to get more of my visitors to click on the
ads.
Google has a strict policy about not pointing to the ads in any way or asking
people to click on them, so there were two things I couldn't do. What else was
there?
Then I remembered reading an article once that discussed the psychological
impact of colors on the human mind. I started researching everything I could
find on the subject.
After a lot of reading, many tests and periods of watching my clicks go up and
down, I found the one color combination that seemed to work the best.
Testing previously done at supermarkets had revealed that the same product
could pull more sales from just changing the colors of the label. What were
these colors? Red and yellow! The combination of these two colors has an
immediate impact on the person who sees them. They make your eyes stop and
focus. They pull your eyes right to that part of the page. They grab your
attention! I'm not sure exactly why the combination of red and yellow does this,
but it does. On one of my sites, I changed my Adsense ads to a bright red
border and a yellow background with black text and URL.
My click through rate more than doubled with just that one simple change.
That's what worked on my site. Your site's color scheme may work better with a
slightly different color combination. Try lots of different color variations. Make a
change in the morning and let it ride for the whole day. The next morning, try a
different set of colors. Change the border, background, text. Change everything
you can. Most importantly, keep detailed records of the color scheme you used,
click ratio and revenue generated.
After you've done all the experimenting you want to, go back to the most
profitable one and let it run for a week or so and see how it does. I'm always
trying different colors even after my run of good clicks with red and yellow.
There are a lot of color combinations to choose from. You never know when
you'll find just the right one.
(c) Brad Bahr - All Rights reserved

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Friday, September 13, 2013

Becoming A Healthy Eater

Becoming A Healthy Eater Being a healthy eater requires you to become both educated and smart about what healthy eating actually is. Being food smart isn't about learning to calculate grams or fat, or is it about studying labels and counting calories. Healthy eating is all about balanced and moderate eating, consisting of healthy meals at least three times per day. Healthy eaters eat many different types of foods, not limiting themselves to one specific food type or food group. Eating healthy requires quite a bit of leeway. You might eat too much or not enough, consume foods that are sometimes more or less nutritious. However, you should always fuel your body and your brain regularly with enough food to keep both your mind and body strong and alert. A healthy eater is a good problem solver. Healthy eaters have learned to take care of themselves and their eating with sound judgement and making wise decisions. Healthy eaters are always aware of what they eat, and know the effect that it will have on their bodies. When someone is unable to take control of their eating, they are also likely to get out of control with other aspects of life as well. They could end up spending too much, talking too much, even going to bed later and later. You should always remember that restricting food in any way is always a bad thing. Healthy eating is a way of life, something that you can do to enhance your body or your lifestyle. If you've thought about making your life better, healthy eating is just the place to start. You'll make life easier for yourself, those around you, and even your family. (word count 278) PPPPP

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Thursday, September 12, 2013

Using Free Autoresponders


Using Free Autoresponders

If you’ve looked at the prices of autoresponders that
are available online, you may have decided to search
for and use a free autoresponder for your marketing
needs. Using free autoresponders is acceptable in
certain situations, and in the world of Internet
marketing, any autoresponder is better than not
using an autoresponder at all!

Your first option for a free autoresponder should be
the one that comes with your webhosting account –
if you have a webhosting account. These
autoresponders can easily be set up through the
control panel of your website, and they do not
contain advertisements from the autoresponder
company or webhosting service. If you do not have
a hosting account, or your hosting
account does not include autoresponders, there are
other options that you can pursue.

There are many free autoresponder services to
choose from. These services are free, because the
company makes their money by placing a small
advertisement in each message that your
autoresponder sends out. These advertisements
may appear at the top of your auto responses, or at
the bottom, depending on which company you use.

Many paid autoresponder services offer a free version
as well. These free versions may or may not include
advertisements in the outgoing messages. These
lighter versions of the paid autoresponders typically
do not include many of the powerful features of the
paid versions. But if you don’t need the more
advanced features, this is a great choice.

Most free autoresponders have a limit on the number
of subscribers you can have. Many people start out
with the limited free versions, and then upgrade to
the paid versions once their lists are large enough
to exceed those limits. Many marketers don’t feel
that the expense of the autoresponder is warranted
until the list that they are building is turning a profit.
From a business standpoint, this makes sense.

As the owner of a business, you are the only one
who can decide whether you need a paid
autoresponder service, or if a free one will do the job.
If your list is small, a free autoresponder should do
everything that you need it to do, but as your list
grows, you should definitely consider upgrading.
However, having the small advertisements that the
free services place in the outgoing
messages may present a problem if the ads
compete with what you are trying to sell. They may
even pose a problem if they do not directly compete
with your product or business. Again, this depends
on what you are trying to accomplish with your
autoresponder.

(word count 424)

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Using Autoresponders Responsibly


Using Autoresponders Responsibly

In today’s world of unsolicited email and spam laws, it is extremely important that you learn to use your autoresponder responsibly. Autoresponders make our lives much simpler, and they are very powerful marketing tools, but if they are used in a way that they
are not intended, they can quickly turn your life into a nightmare!

First, never add people to your autoresponder mailing list that should not be there. If they have requested information from you, they
should automatically be added, and you should have a ‘double opt-in’ method in place to make them confirm that they have
requested the information. This serves to protect you and them.

Each autoresponder message should include a link that the recipient can click that will automatically remove them from the mailing
list. Without this link, you will be breaking the spam laws, and you risk having your website, your ISP service, your email, and your autoresponders shut down!

We all want to build a list of a million people, but you must do so responsibly, and it does take time. Don’t get in a hurry and break
all the rules and laws in an attempt to build a large list. This will only result in losing your list altogether!

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Using an Autoresponder to Publish an Ezine


Using an Autoresponder to Publish an Ezine

There are many uses for an autoresponder. One
such use is the publishing and distribution of an
ezine or newsletter. Since autoresponder services
usually are set up to send automatic responses to
the people on the list at certain intervals after they
sign up, setting up an autoresponder to send out an
ezine can be a little confusing.

Depending on the service or autoresponder that you
are using, you will need a ‘broadcast’ feature. The
broadcast feature works essentially the same as the
autoresponse feature, with one big difference. The
messages are not sent out at intervals. The
messages can, however, be scheduled to go out on
a certain day, which has no bearing on when the
subscriber was actually added to the mailing list.
Broadcast messages are ‘one time’ messages that
are only sent to your current mailing list. People
who sign up for your list after the broadcast has
been sent do not receive it, unless the specifically
request it with an autoresponder address, which
you must set up.

Using the broadcast feature of most autoresponder
services, you can simply go and either type your
newsletter, or copy and paste it into the editor, then
choose to send the broadcast to your entire mailing
list. More advanced autoresponder services will
usually have broadcasting features.

Using an autoresponder to maintain a mailing list
and to distribute a newsletter is a wonderful idea.
Your subscribers can easily opt-in, or opt-out, and
all of the distribution is handled for you, based on
the schedule that you set. List maintenance can
become very difficult without the automation that
autoresponders provide. You can write each issue
of your ezine or newsletter well in advance, and
have it delivered to your mailing list, no matter
where you are or what you are doing. That is the
beauty of automation!

Since all past broadcast and autoresponse
messages are saved, you can easily refer back to
old issues, or allow people to request past issues.
You can also use the tracking feature throughout
each issue of the newsletter to determine how
many clicks you are getting for the various products
or websites that you promote in your ezine.

If you have not yet purchased an autoresponder or
signed up with any autoresponder service, make
sure that you inquire about the broadcast feature
first. Not all autoresponders or autoresponder
services have this feature, and as your marketing
progresses, you will find that this is one of the most
useful features of the service or program.

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Using Your Autoresponder to Generate Leads


Using Your Autoresponder to Generate Leads

Autoresponders are one of the most important marketing tools that you can have if you are doing business online. In fact, the
only thing more important that the autoresponder is your opt-in list! But all autoresponders start out without a list – the list doesn’t
exist until your autoresponder mailing list starts filling up with names and email addresses!

The easiest and fastest way to build up an email list is to give things away for free. Some marketers will tell you that this is a
waste of time – and if you already have a list of one hundred thousand people that you can market to, then it probably is. But for
those who do not already have a list, this is the way that it gets built! You simply pay for advertisement to promote your freebie.
Don’t think of this as lost money, think of it as an investment in future earnings.

Give away an ezine, free reports, free ebooks, free access to private websites, or anything else that you can think of. The object is
to get people to sign up to receive that freebie, and to agree to receive email from you in the future! It is a win-win situation for
everyone, but you get more than anyone else in the deal. The person gets a freebie. You get their name and email address, and
permission to email them in the future.

But if you do it right, you get even more than that. The freebie that you give away should also be used to promote your products or
services. Even if it just has affiliate links for products or services that are related to the topic of the freebie, it is a way to generate
extra revenue.  Then, when you send email in the future, you can again promote your products or services. Just be sure to include
valuable information in the email as well, or you will have people dropping off of your autoresponder mailing list like flies!

Using every opportunity that is presented to you in the world of Internet Marketing is vital to your success. You have the opportunity
to earn money in the freebie that you create, you have the opportunity to earn money when you send the ‘thank you’ email after a
person has requested your freebie, and you have the opportunity to earn money every time an autoresponder message is sent out
to that list in the future! Don’t waste those opportunities, and put it all in automatic mode with the use of an autoresponder.

(word count 424)

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Tracking Autoresponder Responses


Tracking Autoresponder Responses

As an Internet marketer, it is vitally important to
know how well your advertising campaigns are doing.
Advertising campaigns cost a lot of time and money,
and campaigns that are not doing well need to either
be changed or scraped. When using autoresponders
for purposes of Internet marketing, you will be able to
tell how well your autoresponder messages are doing
by using response tracking.

Autoresponder response tracking is usually easily
set up with the higher quality paid autoresponder
services. Using the tracking set up tool, you simply
enter the web site address that you want your
readers to visit, and the software generates a brand
new URL. This URL is used track the number of
clicks that you have from the autoresponder message
to the website that you are promoting.

When a person clicks on that special URL, the click
is captured, and they are automatically redirected to
the website that you intended them to arrive at. The
visitor does not know that they have been redirected
in most cases. You can monitor the results
through the control panel of your autoresponder
service account. The control panel will tell you how
many messages were delivered, and how many
clicks were received. Most quality autoresponders
will even include a feature that allows you to track
how many of the emails were opened. This is a
great marketing research tool for mass email marketing.

Not all autoresponder services offer tracking abilities
such as this. If tracking is important to you, you
need to make sure that this is one of the features of
the autoresponder service before you sign up. This
feature gives you the ability to know whether the
message you are sending out is effective, or if
changes need to be made. It also allows you to
see if the sales copy on your website is effective, in
a ‘round-about’ way. For instance, if you are getting
thousands of clicks from the autoresponder
message, but very few clicks from the sales page
to the order page, you know that the
autoresponder message is working, but the sales
copy is failing.

If you have never tracked your autoresponder
responses before, you should definitely consider it.
Again, this information allows you to find out what is
working, and what is not working. It will essentially
make your autoresponder marketing much more
effective and profitable. You will most likely be very
surprised at the results of the tracking!

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