ADSENSE TIPS

The One Simple Trick That Can Double Your Adsense
Revenue

I've been working with Google's Adsense program for a while now. If you're not
already in the program, why not take a look at it now at
https://www.google.com/adsense. I really like Adsense. It makes me money
and it's easy to work with. Just some simple copy & paste into your webpage
and you're done. Right?
Wrong! You can do it that way if you want. Who knows? Maybe you'll get lucky
and get a lot of clicks. But if you're really serious about making a lot of money
with the program, you're going to have to tweak it a little.
I've invested quite a bit of time experimenting with the program. When I first
signed up, I got some clicks and made a tiny bit of money. That wasn't good
enough. I knew there must be a way to get more of my visitors to click on the
ads.
Google has a strict policy about not pointing to the ads in any way or asking
people to click on them, so there were two things I couldn't do. What else was
there?
Then I remembered reading an article once that discussed the psychological
impact of colors on the human mind. I started researching everything I could
find on the subject.
After a lot of reading, many tests and periods of watching my clicks go up and
down, I found the one color combination that seemed to work the best.
Testing previously done at supermarkets had revealed that the same product
could pull more sales from just changing the colors of the label. What were
these colors? Red and yellow! The combination of these two colors has an
immediate impact on the person who sees them. They make your eyes stop and
focus. They pull your eyes right to that part of the page. They grab your
attention! I'm not sure exactly why the combination of red and yellow does this,
but it does. On one of my sites, I changed my Adsense ads to a bright red
border and a yellow background with black text and URL.
My click through rate more than doubled with just that one simple change.
That's what worked on my site. Your site's color scheme may work better with a
slightly different color combination. Try lots of different color variations. Make a
change in the morning and let it ride for the whole day. The next morning, try a
different set of colors. Change the border, background, text. Change everything
you can. Most importantly, keep detailed records of the color scheme you used,
click ratio and revenue generated.
After you've done all the experimenting you want to, go back to the most
profitable one and let it run for a week or so and see how it does. I'm always
trying different colors even after my run of good clicks with red and yellow.
There are a lot of color combinations to choose from. You never know when
you'll find just the right one.
(c) Brad Bahr - All Rights reserved

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Thursday, September 26, 2013

Resources for Alternative Energy


Resources for Alternative Energy

There are many different forms in which alternative energy is available.

One of these is solar power. Solar power is driven by photovoltaic cells, and these are progressively getting less expensive and more advanced. Solar energy power can be used for electricity, heating, and making hot water. Solar energy produces no pollution, as its input comes completely from the sun's rays. However, much more work still needs to be done in order for us to economically harness the sun's energy. For the time being, the resource is a little too conditional—storage batteries are needed to be used as backups in the evenings and on inclement days.

Wind energy has become the most-invested-in (by private investors and governments together) alternative energy source for the time being. The great arrays of triple-bladed windmills are being placed all over as “wind farms”, to capture the motion of the wind and use its kinetic energy for conversion to mechanical or electrical energy. Of course, there is nothing new about the concept of a windmill for harnessing energy. Modern wind turbines are simply are more advanced variations on the old theme. Of course, the drawback to wind energy is...what do you do when there is a calm, still day? Needless to say, during these times the electric company kicks in for powering your home or office. Wind energy is not altogether independent.

Hydroelectric energy is available as a source of alternative energy, and it can generate a substantial amount of power. Simply put, hydroelectric energy uses the motion of water—its flow in response to gravity, which means downhill—to turn turbines which then generate electrical energy. Needless to say, water is ubiquitous; finding sources for driving hydroelectric turbines is, therefore, not much of a problem. However, hydroelectricity as a source of alternative energy can be complicated and expensive to produce. Dams are often built in order to be able to control the flow of the water sufficiently to generate the needed power. Building a dam to store and control water's potential and kinetic energy takes quite a lot of work, and operating one is complex as well,and conservationists grow concerned that it. Of course, a dam is not always needed if one is not trying to supply the electrical needs of a city or other very densely populated area. There are small run-of-river hydroelectric converters which are good for supplying neighborhoods or an individual office or home.

Probably the most underrated and under-appreciated form of alternative energy is geothermal energy, which is simply the naturally-occurring energy produced by the heating of artesian waters that are just below the earth's crust. This heat is transferred into the water from the earth's inner molten core. The water is drawn up by various different methods—there are “dry steam” power plants, “flash” power plants, and “binary” power plants for harnessing geothermal energy. The purpose of drawing up the hot water is for the gathering of the steam.  The Geysers, approximately 100 miles north of San Francisco, is probably the best-known of all geothermal power fields; it's an example of a dry stream plant.