ADSENSE TIPS

The One Simple Trick That Can Double Your Adsense
Revenue

I've been working with Google's Adsense program for a while now. If you're not
already in the program, why not take a look at it now at
https://www.google.com/adsense. I really like Adsense. It makes me money
and it's easy to work with. Just some simple copy & paste into your webpage
and you're done. Right?
Wrong! You can do it that way if you want. Who knows? Maybe you'll get lucky
and get a lot of clicks. But if you're really serious about making a lot of money
with the program, you're going to have to tweak it a little.
I've invested quite a bit of time experimenting with the program. When I first
signed up, I got some clicks and made a tiny bit of money. That wasn't good
enough. I knew there must be a way to get more of my visitors to click on the
ads.
Google has a strict policy about not pointing to the ads in any way or asking
people to click on them, so there were two things I couldn't do. What else was
there?
Then I remembered reading an article once that discussed the psychological
impact of colors on the human mind. I started researching everything I could
find on the subject.
After a lot of reading, many tests and periods of watching my clicks go up and
down, I found the one color combination that seemed to work the best.
Testing previously done at supermarkets had revealed that the same product
could pull more sales from just changing the colors of the label. What were
these colors? Red and yellow! The combination of these two colors has an
immediate impact on the person who sees them. They make your eyes stop and
focus. They pull your eyes right to that part of the page. They grab your
attention! I'm not sure exactly why the combination of red and yellow does this,
but it does. On one of my sites, I changed my Adsense ads to a bright red
border and a yellow background with black text and URL.
My click through rate more than doubled with just that one simple change.
That's what worked on my site. Your site's color scheme may work better with a
slightly different color combination. Try lots of different color variations. Make a
change in the morning and let it ride for the whole day. The next morning, try a
different set of colors. Change the border, background, text. Change everything
you can. Most importantly, keep detailed records of the color scheme you used,
click ratio and revenue generated.
After you've done all the experimenting you want to, go back to the most
profitable one and let it run for a week or so and see how it does. I'm always
trying different colors even after my run of good clicks with red and yellow.
There are a lot of color combinations to choose from. You never know when
you'll find just the right one.
(c) Brad Bahr - All Rights reserved

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Monday, September 30, 2013

Thomas Jefferson


Thomas Jefferson

Thomas Jefferson is one of those almost mythic figures from early American history that stand tall as one of the great heroes of the revolution and the early definition of what this country was going to become.  Sometimes it’s easy to look at a figure that stands so tall in history and think, perhaps some of that is myth.  But when you look at the history of the times, he was every bit as great as our adoration of him suggests he was.

Thomas Jefferson’s service to the new American union lasted over fifty years.  He not only contributed to the core philosophical underpinnings upon which our democracy I based, he served in a variety of offices and made some phenomenal contributions to the developing country including…

* 1775 - Served in the Continental Congress
* 1776 – Wrote the Declaration of Independence
* 1779-1781 - Governor of Virginia
* 1783 – Elected to Congress
* 1784-1789 – Commissioner and minister to France
* 1790-1793 – America’s first Secretary of State under George Washington
* 1797-1801 – Served as Vice President of the United States
* 1801-1809 – Third President of the United States
* 1803 – Approved of and helped launch the Lewis and Clark Expedition
* 1803 – Purchased the Louisiana Territory for the United States
* 1815 – Launched the Library of Congress
* 1825 – founded the University of Virginia

This phenomenal record of achievement is virtually unmatched in any public service record of comparable public servants.  But Jefferson’s contribution were more than just offices served, he was one or two or three key philosophical thinkers of his time that laid the ideological foundations of America.

It is impossible to overemphasize the accomplishment he writing the Declaration of Independence.  This document has taken on such a central position in American history that it is viewed with the reverence usually reserved for religious documents.  It so eloquently communicates the beliefs and the values of the American system of government that Jefferson can be seen as a true minister and prophet of those ideals.

Thomas Jefferson also believed strongly in Manifest Destiny and the westward expansion of the country as far as the Pacific Ocean.  He provided the inspiration, the funding and the political muscle to launch the famed Lewis and Clark Expedition that was responsible for discovering vast new lands and treasures in the heartland of America and providing inspiration to a country to “go west young man” and to achieve that dream of becoming a nation that stretched “for sea to shining sea”.

Jefferson had a thirst for knowledge that was virtually unquenchable.  He passed that passion for learning on in the building of the University of Virginia.  But his contribution to education that has made such a huge mark on American society was the building of the American library system by which citizens of any community can have access to large volumes of information at no cost.  It was an amazing experiment in public education.  But today few of us can imagine a world where we cannot at any time just “go check it out at the library”.  Libraries have become that central to the American way of life.

It seems that Thomas Jefferson made an impact on every aspect of society from the educational systems of the growing country to government and even making his viewpoints on religious freedom an important part of how America approached this crucial topic.  The entire concept of “separation of church and state” was one that Jefferson championed.

It should be noted that in his writings it was clear that the separation of church and state works because it is there to restrict government from illegally restricting the religious rights of citizens.  Sometimes we misinterpret Jefferson’s concepts that this governmental restriction is there to limit religious freedom when in fact, it is there to encourage all the religious freedom that the citizens of America need to honor and worship with complete openness and to never fear that the government will hinder who, what, when, where or how they go about expressing their religious ideas.

It’s important to look back at the genius of this man, Thomas Jefferson and be grateful that he was the man of the hour for such an important time in the development of the great nation of the United States of America.

PPPPP 721

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