facebook proxy server: Have a Mailing List of Your Own

ADSENSE TIPS

The One Simple Trick That Can Double Your Adsense

Revenue

I've been working with Google's Adsense program for a while now. If you're not

already in the program, why not take a look at it now at

https://www.google.com/adsense. I really like Adsense. It makes me money

and it's easy to work with. Just some simple copy & paste into your webpage

and you're done. Right?

Wrong! You can do it that way if you want. Who knows? Maybe you'll get lucky

and get a lot of clicks. But if you're really serious about making a lot of money

with the program, you're going to have to tweak it a little.

I've invested quite a bit of time experimenting with the program. When I first

signed up, I got some clicks and made a tiny bit of money. That wasn't good

enough. I knew there must be a way to get more of my visitors to click on the

ads.

Google has a strict policy about not pointing to the ads in any way or asking

people to click on them, so there were two things I couldn't do. What else was

there?

Then I remembered reading an article once that discussed the psychological

impact of colors on the human mind. I started researching everything I could

find on the subject.

After a lot of reading, many tests and periods of watching my clicks go up and

down, I found the one color combination that seemed to work the best.

Testing previously done at supermarkets had revealed that the same product

could pull more sales from just changing the colors of the label. What were

these colors? Red and yellow! The combination of these two colors has an

immediate impact on the person who sees them. They make your eyes stop and

focus. They pull your eyes right to that part of the page. They grab your

attention! I'm not sure exactly why the combination of red and yellow does this,

but it does. On one of my sites, I changed my Adsense ads to a bright red

border and a yellow background with black text and URL.

My click through rate more than doubled with just that one simple change.

That's what worked on my site. Your site's color scheme may work better with a

slightly different color combination. Try lots of different color variations. Make a

change in the morning and let it ride for the whole day. The next morning, try a

different set of colors. Change the border, background, text. Change everything

you can. Most importantly, keep detailed records of the color scheme you used,

click ratio and revenue generated.

After you've done all the experimenting you want to, go back to the most

profitable one and let it run for a week or so and see how it does. I'm always

trying different colors even after my run of good clicks with red and yellow.

There are a lot of color combinations to choose from. You never know when

you'll find just the right one.

Saturday, September 7, 2013

Have a Mailing List of Your Own

Have a Mailing List of Your Own

No matter what type of email you send out, you’ll need a mailing list. The basic way to build a mailing list is by capturing name and email address information for everyone who buys or shows interest in your product.

An email list that YOU COLLECT YOURSELF is worth its weight in gold. This can be accomplished by using a list manager on your site. List managers also provide the HTML coding for the form on the Gateway pages. A list manager collects the email addresses that are gathered with the form. Thus, your email list is collected. This might take some time so there are methods to use until you get your own email list built.

One way to build a mailing list is to do ad swaps with other list owners. The way this works is, you (as company A) have an email list that you send newsletters to and another list owner (company B) has a list they send newsletters to. Company A and Company B place ads on one another’s mailing lists. Each of you is promoting the other’s list.

You can rent or buy targeted email lists. The list you develop using your own customers’ names is called your “house list.” Of course, when you’re first starting out, your house list is likely to be skimpy. To augment it, one way to go is rent or buy a mailing list. There are two ways to buy or rent a mailing list—approaching the company you want to rent from directly or using a list broker. Any company that emails information to its customers usually has a list manager, who handles inquiries and orders for the mailing list.

Another way to build an email list is to list your newsletter in all of the ezine directories.

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